Countly, the first-party digital analytics and customer engagement platform, has released a major update designed to give enterprises full control over the data powering their AI systems.

With 78% of organizations now utilizing AI in at least one function, many still struggle with fragmented or third-party data sources, which reduce accuracy and complicate compliance. Countly’s new release, 26.01, addresses this bottleneck by giving enterprises the infrastructure to collect, structure, and govern their own first-party data, making it ready to support AI-driven products and informed decision-making.

A Shift from AI Features to AI-Ready Data

The update introduces three core components:

• A new high-speed data engine delivering insights up to 100x faster in real time
• An AI-ready data pipeline that structures and enriches customer behavior data
• Cee, a privacy-first, opt-in AI assistant that helps users interpret insights inside Countly

From there, it generates draft submission documents, highlights missing information, and allows simultaneous preparation for multiple countries — all customized to each device and region.

“Countly is moving beyond analytics to become the platform for customer-driven AI. Enterprises are recognizing that AI is only as strong as the data behind it, and this release marks a turning point in how organizations use that data.”

Onur Alp Soner, CEO & Co-founder of Countly.

Rooted in the principle that control over data determines the quality of AI, Countly 26.01 enables enterprises to act on real-time insights and build intelligence grounded in real customer behavior, a shift from static dashboards to AI-ready datasets.

Built for Data-Intensive and Regulated Sectors

The company expects the new release to have a significant impact in industries where privacy, precision, and real-time insight are essential, including finance, healthcare, and telecommunications.

By keeping analytics and AI workflows tied to first-party data under full enterprise control, Countly says organizations can reduce compliance risks while improving model relevance and reliability.

What’s Next

Reflecting Countly’s belief that “AI should serve your business, powered by your data,” the company plans to expand its role as an enterprise data layer through 2026, further strengthening the link between data ownership and AI performance.

Origianl Creator: Paulo Palma
Original Link: https://justainews.com/industries/b2b-tech/countly-redefines-analytics-as-the-data-foundation-for-enterprise-ai/
Originally Posted: Wed, 19 Nov 2025 10:14:11 +0000