Stockholm-based Strawberry is launching its “self-driving” AI-powered browser in open beta after a year in closed testing. Strawberry is a browser with built-in AI agents that can surf, click, and perform real tasks on behalf of the user, even on login-protected sites.

The idea is to make AI agents available to non-technical users such as salespeople, recruiters, and analysts, without them needing to be able to write advanced prompts or code. A key new feature is a personalized onboarding process that maps the user’s role and workflow. With the user’s consent, the system builds a profile and then suggests relevant tasks to reduce the barrier to getting started.

According to Strawberry’s own tests, the browser outperforms competing AI tools, including Perplexity’s Comet and Open AI’s ChatGPT Atlas, in practical workflows. The browser also scores around 78% in the GAIA agent benchmark.

Strawberry is free to download and try. Access to its full functionality costs $20 per month.